Gumroad 3 years after promising they would not raise fees on existing subscriptions: Heads up: From today we're taking an additional $2K of your monthly revenue! Cheers! 😘😘

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You spent $100k on ads in 2025. Sales jumped by 50%. "What a great campaign!" you said. But then you took a time machine back and spent $0 on ads. Suprise! Sales still increased by 50%. Not every input drives the outcome.

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Funny how that works! I have sometimes heard it called "resulting" or "outcome bias" The cognitive bias is that we attribute an outcome to the actions that preceded it, but don't account for alternatives that may have provided similar outcomes

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Ship fast vs Ship perfect

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did you forget to mention the part where you need to pay the balance back? 😜

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