University of Bath School of Management

University of Bath School of Management

uniofbathsom.bsky.social

Research and news from the University of Bath School of Management, a top 150 University in the QS World University Rankings 2026.

👤 Joined on 23 October 2025

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  • 23 Eki 2025, 09:25
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IPR
20 January 2026 10:07

Governments across the world want #AI to do more of the heavy lifting when it comes to #PublicServices. But, says Dr Akhil Bhardwaj from @uniofbathsom.bsky.social, they should think twice: buff.ly/iu0hrZc

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Our new paper in @regionalstudies.bsky.social critically evaluating the UK #ModernIndustrialStrategy has a 📹 abstract. @dgbailey.bsky.social @sallyhardy.bsky.social @fmfai.bsky.social @uniofbathsom.bsky.social @uniofbathipr.bsky.social @regstud.bsky.social #openaccess Paper: tinyurl.com/42b3892k

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🎧 Olivia Brown from @uniofbathsom.bsky.social unpacks how a tiny number of far‑right accounts can weaponise major events online in an appearance on 'Oh God, What Now?'. It’s a thoughtful, timely discussion on online influence and digital behaviour. https://apple.co/4ppizMO

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Dr Lorna Stevens, strategic marketing and consumer behaviour expert, delves into the glitz, glamour and thinking behind big retailers' Christmas campaigns in this article for The Conversation #retail #marketing @uniofbathsom.bsky.social tinyurl.com/2kj6jwec @uk.theconversation.com

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New research from @uniofbathsom.bsky.social shows that the ‘trophy spouse’ phenomenon persists into marriage as husbands and wives continue to trade money and status with attractiveness throughout their relationship. https://bit.ly/4orgT52 #Research

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