Anyway, I love Heroescon, and its auction, which helps to make it to where they CAN comp tables to folks who may not yet be an audience draw but who show promise. Giving them a chance to reach and grow an audience is so important!

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...off and make an already trying time in a career more precarious. I have no idea what a n ideal setup might look like, or if there even is one - I love that different shows have very different approaches.

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A wholly-free-and-curation model built whose costs are entirely on attendee tickets isn't a perfect answer; it encourages a talent pool of exclusively established artists whose presence encourages attendance. Prioritize new folks, and established folks whose popularity may be waning get shuffled...

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You only have to sell 18 prints at $20 to make back table because they only cost you $2 each to print. 18 is not a lot for a print! The math favors prints, stickers, doohickies. Were costs less, would we see more comics/books? Maybe!

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Let's say a mid-size show (somewhere in the neighborhood of 40K attendees), and let's say the table costs $350. If you were pushing a $20 book that you get from the publisher for 10, you have to sell 35 copies just to make the table back. That's a lot of copies for a book people don't know!

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