noizeboy.bsky.social
My wife's questions on the couch.
👤 Joined on 30 August 2023
Followers
Following
Total Posts
@noizeboy.bsky.socialExpo West turns 45. The floor tells a different story each year — but the gap between great product and scalable business never changes. And yet something still surprises me. Curious what 2026 brings. #ExpoWest2026 #NaturalProducts #SupplyChain
Show PostThree hours on the floor and the pattern is already familiar. Brands that have solved the product haven't solved what comes after — the infrastructure, retailer demands, operational complexity. That's the gap. And it's almost always the last thing founders build for. #ExpoWest2026 #SupplyChain #CPG
Show PostThe conversation I keep having: brands that have cracked the product haven't cracked the supply chain. It's the natural order. You build what gets you to market, then you build what keeps you there. The question is knowing when to make that shift. #ExpoWest2026 #SupplyChain #CPG
Show Post"Clean label" is on every booth this week. But what does clean actually mean when you look at the supply chain behind it? Who grew the ingredient? How far did it travel? Clean label is a marketing position. Clean supply chain is a different conversation. #ExpoWest2026 #CPG #SupplyChain
Show PostHot take: half the brands in this hall won't exist in 3 years. Not because the product is bad. The product is often great. Because the operations aren't built to scale. And by the time they figure that out, the window is closing. Good product is table stakes. Infrastructure wins. #ExpoWest #CPG
Show Post