“We’re just moving hosting.” A new client came to me after that became a shitshow: a noindexed site, broken blog display, duplicate pages and redirect loops. Moving hosting IS a migration. Planning a move? Talk to an SEO before, not after.

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Big news! It's launch day for my AI search book. The book includes difficult stories from our time in the trenches, long-term strategies that outlive citation weather changes, and three in-the-weed case studies from Zapier, BlueVine and Siege. Order it here: www.amazon.com/Generative-E...

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I've built a new thing that does a thing. This one keeps the health of your outbound link profile in check. I've found very prominent people that were (unintentially linking to stuff they rather wouldn't) linksignals.cloud

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It doesn't matter if you use Claude, Codex or Grok. If you're not building in continual improvement from each loop through the code you're going to eventually drown yourself in bad code.

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Here are 5 KPIs that will help you convince the c-level that visibility, citations, etc are the wrong metrics, and these instead will lead to sustainable, long term visibility. www.seerinteractive.com/insights/ai-...

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