Simon Kruschinski
meinungsfuehrer.bsky.social
Senior Researcher for Platform data and Computational Social Science @gesis.org ▪️Enabling research data access under the DSA ▪️Researching how platforms, algorithms & AI shape political (campaign) communication 📱 https://linktr.ee/simonkruschinski
👤 Joined on 07 July 2023
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- 07 Tem 2023, 05:52
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@meinungsfuehrer.bsky.social - 13 Kas 2023, 01:07
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🎯 New paper alert! It includes the main theoretical & empirical contribution of my dissertation: disentangling targeting and tailoring in political social media advertising. Really happy @meinungsfuehrer.bsky.social and I found such a great home for it 🏠 Open Access 👉 doi.org/10.1080/1369... 1/4
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Wer im Wahlkampf auf Meta Werbung trotz ihres Verbots schaltet verschafft sich einen unfairen Vorteil. @meinungsfuehrer.bsky.social & ich sprachen mit der @szde.bsky.social über unsere Untersuchung in der wir dutzende Anzeigen im Landtagswahlkampf fanden. www.sueddeutsche.de/wirtschaft/m...
Show PostIn conclusion, while AI use in politics remains limited, smaller parties, right-leaning, and satirical networks lead adoption. Importantly, the lack of transparency labels & use of deepfakes do raise concerns about voter manipulation. See more: 🇬🇧 campaigntracker.nl/en 🇳🇱 campaigntracker.nl #tk2025
Show PostOrdinary people appear most often in AI content (239 posts). Politicians are also deepfaked: especially Geert Wilders, mostly shown in a positive light. Parties and politicians in general use AI mainly for positive posts and GOTV purposes, while other actors use it negatively, often on migration.
Show PostWe found 404 AI-generated visuals (~2% of posts). Pro-right (party) accounts make up the largest share, with PVV-linked accounts leading (120). Small parties like Vrede voor Dieren (18%), 50PLUS (17%) also use AI more often. Worryingly, 61% lack proper labeling and are not identified as AI.
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