Copywriting With Character
copywithcharacter.bsky.social
Exploring the craft of copywriting, creativity, and character-driven storytelling. Words with warmth. Ideas with intention.
👤 Joined on 26 April 2025
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- 26 Nis 2025, 22:41
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@robescottmarketing.bsky.social - 03 Şub 2026, 14:39
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Spot on. Decision fatigue hits solopreneurs hard. Batch decisions, delegate the noise, protect your focus. Systems turn overload into output.
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Cognitive load theory applies just as much to business owners as it does to website visitors. The solopreneur who's juggling 47 decisions before lunch is experiencing the same overload — they just call it 'being busy' instead of what it is: decision fatigue. Great framing.
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Our tag is "If you're not measuring it, it's not marketing." Even awareness can be measured via targeted lift studies. Every effort should be put through the "are we closer or farther" filter from our endzone. Oh, and I could talk about #marketing noise forever. Not more but BETTER folks!
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