Corporate marketing departments during a big rebrand have this incredible attitude of "the average consumer will be so excited to see our new logo" and it's always some abstract swirl they managed to invest multiple millions of dollars into that nobody outside the team that worked on it cares about

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The one thing that remains the most true is that people hate feeling like they're being marketed to, and literally nothing screams "marketers are marketing to you" more than a giant corporation expecting you to be excited about an abstract swirl shape they spent months optimizing for marketability.

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he loved cats too

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you, just now

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You must understand that when someone is a member of the minority you're suggesting should be sacrificed, they're not going to enthusiastically vote for it like you. Sacrifice a minority, go ahead, but don't turn around and ask why they're not hopping on the bus you just through them under.

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